More Than Maple Syrup: Episode 31

In their first episode of 2020, Phil Wilson and Emma Waverman recap the end of 2019 and discuss the rising trend of artisanal alcohol-free spirits

After more than three months since their last podcast, Emma Waverman and Phil Wilson have reunited for another episode of More Than Maple Syrup

After catching up and briefly delving into the world of celebrity food and wellness trends, our hosts tackle the tricky topic of liquor licences, food and drink prices, and how restaurants can cope with a global decrease in alcohol consumption. 

The duo describe how some proprietors have remained competitive with the introduction of high quality, artisanal alcohol-free spirits like Seedlip and Sobrii, whose products offer a similar experience to their boozy counterparts.

Following a banterous discussion on the merits of what Wilson refers to as “fake gin,” Waverman is joined by Sobrii founder Bob Huitema, who explains how the company came to be and why he believes the non-alcohol trend is here to stay.

The More Than Maple Syrup podcast is available to stream and subscribe on all major podcast services, including Apple PodcastsGoogle Play, and Stitcher.

Listen to "The rise of zero proof cocktails and alcohol-free "spirits" in Canada" on Spreaker.