Toronto rapper Haviah Mighty launches Black-owned business giveaway

Haviah Mighty plans to distribute $10,000 amongst a diverse group of Black-owned businesses 

Photo provided, taken by Yung Yemi.

Following the recent release of her latest mixtape, Stock Exchange, Toronto-based rapper Haviah Mighty launched a new initiative on her Instagram page this week, offering Black entrepreneurs a chance to win up to $1,000 to help support their journey. 

From now until January 14, Mighty is encouraging Black entrepreneurs and Black-owned businesses to pitch their business ideas—both existing and future—for an opportunity to win a share of the $10,000 campaign pool. 



According to Restaurants Canada, 31 per cent of restaurant owners, operators and staff belong to a visible minority, and despite the country’s recent efforts to acknowledge disparity and support Black-owned food and beverage businesses, BIPOC entrepreneurs still face a considerable disadvantage when seeking equitable access to funding, financing, and support. 

So while entrepreneurs within any industry are eligible to apply for Mighty’s initiative, the Black-owned business giveaway stands to benefit those within the hospitality industry as much—if not more—than most, especially considering how dramatically the pandemic has impacted more than 97,000 foodservice businesses across the country. 

Interested applicants can text (647) 424-3490 to receive instructions on how to enter Haviah Mighty's Black-owned business giveaway.